All you need to know about the Black Friday shopping frenzy

Black Friday – it’s the phrase on everyone’s lips – but what exactly is it, and are the deals really that good?

Black Friday is an American tradition that takes place the first Friday after Thanksgiving (25 November 2016) and is a day of big deals and promotions for American shoppers.

Although generally a bricks-and-mortar sale day, more and more online shops are getting in on the game, even though their sale day is usually the following week – Cyber Monday.

The day has already become popular in South Africa, with eNCA reporting queues of 5 hours or more at big retailers last year.

Tips to find the best deals:

  • Generally, the best deals will be around fashion and electronics as retailers clear stock for the Christmas season
  • Do your research upfront – what might be packaged as a Black Friday deal could be a reworked standard promotion offer
  • Use social media to follow the brands you like to get an early heads up
  • Sign up for newsletters to get exclusive offers
  • If you are buying electronics you are probably not going to get the latest tech on Black Friday
  • If you are shopping online, stick to South African sites as you will have to pay shipping and import costs if you shop out of South Africa
  • We are all after a good bargain, but if an offer is too good, it is probably not genuine.  Be extra cautious with your personal and credit card details this season.  There is no such thing as a free iPhone!

Major retailers like Dion Wired, Checkers, Pick n Pay, DisChem, Clicks, Mr Price Home, Total Sports, Spree and Zandos have jumped on the money-making opportunity, and are offering bargains. Look out for more online deals from Takealot, Superbalist and smaller stores through to Cyber Monday.

Happy shopping and saving! And remember, don’t buy stuff you don’t need – it clutters your life.

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